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Maxima — Become cheaper

Client: Maxima
Agency: Not Perfect | Y&R
Director: I.Miškinis
First AD: A.Bražas
D.O.P.: F.Abrukauskas
Art Director: S.Jonaitytė
Editor: P.Zavadskis
Stylist: J.Valenta
Sound: Roofsound
Production: Tape


A humble video for retail chain's nationwide promotion turned into a dynamic action film featuring unforgettable characters – young actors, rushing home to tell parents the big news: Prices are dropping!